Terms of Use

LOJA VIRTUAL, LLC, a limited liability company organized under the laws of the State of Wyoming, United States of America, with an office at 7345 W Sand Lake Road, Ste 210, Office 3332, Orlando, Florida 32819, United States, operating under the trade name DirectAds, grants the USER a revocable, non-exclusive, and non-transferable license to use the bulk ad upload platform.

DirectAds is a SaaS (Software as a Service) tool that enables automated ad uploads to multiple Facebook/Meta Ads accounts, eliminating manual errors and significantly reducing operational time.

Technical operation: The technical infrastructure of this application on the Meta Business Platform is maintained by METAVERSO INTELIGENCIA ARTIFICIAL LTDA (CNPJ 26.272.559/0001-64) pursuant to an agreement with LOJA VIRTUAL, LLC, which remains the owner of the DirectAds product and the Data Controller.

The DirectAds platform offers the following features:

• Bulk Upload: Upload hundreds of campaigns simultaneously to multiple ad accounts.
• Flexible Structures: Support for validated structures like 1-50-1, 1-3-5, 1-1-5 and custom ones.
• Multi-Accounts: Management of multiple connected ad accounts.
• Various Formats: Upload images, videos, carousels, and catalog campaigns.
• Anti-Spy: Features to protect your creatives in the ad library.

The features, limits and support included in each plan are those described on the plans page at the time of purchase, and vary according to the plan purchased. Later changes follow the "Term and Cancellation" clause.

Nature of the purchase: The subscription grants the USER the right to access and use the platform during the term of the contracted plan. DirectAds does not sell advertising results: performance, approval, and delivery of ads depend on Meta/Facebook policies and systems and on the USER's own operational decisions.

Support: Support is provided for operating the platform, through automated assistance powered by artificial intelligence, on WhatsApp and in the dashboard chat, and by the human team during the support hours published on the official channels. Support does not include traffic strategy consulting or running campaigns on behalf of the USER.

Automated support limits: DirectAds may apply usage limits to automated support, counted across WhatsApp and the dashboard chat combined, as follows: (i) per plan, in a rolling 30 (thirty) day window, where the Pro plan quota is three times the Starter plan quota, the Scale and Enterprise plan quota is five times the Starter plan quota, and accounts without an active plan have the Starter plan quota, plus a smaller limit in a 24 (twenty-four) hour window so the 30-day quota is not used up in a single day; and (ii) per support session, meaning a sequence of messages with no gap of 60 (sixty) minutes, up to 25 (twenty-five) automated replies, or up to 50 (fifty) in the first week after sign-up and up to 30 (thirty) for those who have not signed up yet. Once any limit is reached, support continues with the human team during support hours, and automated support resumes when the window or session renews. Regardless of these limits, the chat applies message frequency limits per user and per network address, for the security and stability of support; once that limit is reached, sending is accepted again when the counting window renews, which may take from a few minutes up to one day.

DirectAds offers, on an optional basis, the ability to import images and videos directly from the USER's Google Drive into their media library on the platform, for use as ad creatives.

• The feature is enabled only upon the USER's explicit authorization, through Google OAuth login, with a read-only scope (drive.readonly).
• DirectAds accesses Google Drive only to list and import the files the USER selects, without creating, modifying, or deleting any file in the Drive.
• Imported media is used exclusively to create and manage the ads of the USER's own account, and is not sold or shared with third parties, except as necessary to operate the feature or when required by law.
• The USER may disconnect the Google account at any time, in the DirectAds settings and/or at myaccount.google.com/permissions, which revokes access.

DirectAds operates on a subscription model with the following terms:

• Trial Period: When a trial period applies to the offer purchased, its duration is the one stated in that offer, with full access (including Anti-Spy), OR up to 1,000 (one thousand) ads created on the platform, whichever comes first. Upon reaching either limit, billing for the chosen plan starts automatically, with no action required from the USER. Outside those offers, billing occurs upon purchase of the plan.
• Billing: On the billing cycle of the plan purchased (monthly, quarterly or annual), as shown at the time of purchase.
• Acknowledgment of Recurring Billing: Upon purchase, the USER acknowledges that the subscription is recurring, and acknowledges the amount and billing frequency of the chosen plan, the automatic renewal date, and that cancellation can be made at any time, by the USER, in the account settings area.
• Delivery and Billing Descriptor: Access to the platform is released immediately after payment confirmation, and the service is considered delivered from that release onward, regardless of how often the USER actually uses it. The charge appears on the card statement under the descriptor DIRECTADS.
• Right of Withdrawal: The USER may withdraw from the purchase with a full refund of the amount paid, provided that all of the following conditions are met: (i) the request is made within 7 (seven) calendar days of the purchase or of the first charge for the plan, whichever occurs later; (ii) the account has successfully published, from the purchase up to the date of the request, at most 50 (fifty) ads through the platform; and (iii) neither the USER nor any account linked to them has previously exercised this right. Accounts are considered linked when they share the holder, phone number, email, payment method, or advertising profile. Publishing attempts that do not result in a published ad are not counted toward the limit above. To exercise this right, simply contact one of our support channels: email [email protected] or WhatsApp and phone +55 (11) 95254-6214. The refund is issued to the same payment method used in the purchase, and the credit may appear on the statement according to the card issuer's timeline. This guarantee is granted contractually by DirectAds, regardless of the business nature of the relationship described in the "Nature of Relationship" clause, and without prejudice to rights guaranteed by law, where applicable.
• Extra Ads: Additional ads beyond your plan limit are charged at US$ 0.01 per ad, subject to adjustment with 30 days prior notice.
• Billing Discrepancies: The USER agrees to report to DirectAds any discrepancy or unrecognized charge within 30 (thirty) days of the entry on the card statement, through the channels listed in the Contact clause, so that it can be verified and corrected as due.
• Renewal: Automatic at the end of each period, unless previously canceled.

In case of non-payment, access will be suspended until payment is regularized. After 30 days of non-payment, the account may be canceled and data deleted.

By using DirectAds, you agree to:

• Provide true and up-to-date registration information.
• Maintain the security of your account and access credentials.
• Use the platform exclusively for lawful purposes and in compliance with Meta/Facebook policies.
• Ensure you have authorization to run all advertised creatives and offers.
• Not reverse engineer, decompile, or modify the software.
• Not use the platform for prohibited product/service ads or fraudulent practices.
• Not create multiple accounts, duplicate registrations, or use any means to circumvent the trial period, if any, the limits of the contracted plan, or the applicable billing.
• Contact DirectAds support, through the channels listed in the Contact clause, before requesting a chargeback or payment reversal from the card issuer, so that the matter can be reviewed and resolved directly with DirectAds.
• Be responsible for the use of the account by partners, employees, agents, family members, or any third parties to whom the USER grants access, including for the purchases and charges arising from such use.

The USER is solely responsible for the content of ads created through the platform.

Access to DirectAds is personal and tied to a valid subscription. To preserve the integrity of the platform and fairness among users, the USER agrees not to engage in conduct intended to obtain or maintain access improperly, including, without limitation:

• Circumventing, bypassing, or artificially extending the free trial period, if any.
• Creating or maintaining multiple accounts, duplicate registrations, or accounts in the name of third parties in order to avoid limits, charges, or restrictions.
• Attempting to access or continue using the platform without the proper subscription and payment of the corresponding plan.
• Providing false, misleading, or third-party information during registration or payment.
• Sharing, reselling, or transferring access to unauthorized third parties.
• Requesting a chargeback or payment reversal from the card issuer without first contacting DirectAds support through the official channels, failing to use the refund request set out in the "Plans and Payments" clause.
• Using any automated, fraudulent, or bad-faith means to gain undue advantage over the commercial terms offered.

In the specific case of a chargeback or payment reversal requested from the card issuer without prior contact, the applicable measure is suspension of access for as long as the procedure lasts, and the right of withdrawal set out in the "Plans and Payments" clause remains available to the USER if the dispute is withdrawn within the period established therein.

Disproportionate use of support: Sending messages to support in excessive or repetitive volume, or unrelated to operating the platform (spam), is prohibited, including to get around the automated support limits set out in the "Platform and Services" clause. When this conduct is identified, DirectAds may terminate the account immediately, cancelling automatic renewal. Because this use creates operational costs for DirectAds, refunds in this case follow this rule instead of the one in the "Suspension and termination" paragraph: if termination occurs before 1/3 (one third) of the already paid period has elapsed, the USER receives a pro rata refund for the unused days; from 1/3 of the period onward, there is no refund, and the amount for the remaining period offsets the costs of the excess support.

Notice and review: If the account is suspended or terminated under this clause, DirectAds will inform the USER of the reason through the registered channels. The USER may request a review of the decision within 15 (fifteen) days through the channels listed in the Contact clause.

New contracts: DirectAds may refuse a new contract from a USER whose account was terminated under this clause, or from an account that shares with it the account holder, phone number, email, payment method or ad profile.

This agreement is effective for an indefinite period and may be terminated:

• By the USER: At any time through the account settings area. Cancellation made after the 7 (seven) calendar day withdrawal period does not entitle a proportional refund of the period already purchased, except as provided in the "Plans and Payments" clause.
• By DIRECTADS: In case of violation of these terms, improper use of the platform, or behavior that compromises system security.

Changes to plans and features: DirectAds may change the features and limits included in each plan, including on ongoing subscriptions. When a change removes a feature or reduces a limit of an ongoing subscription, the USER is notified at least 30 (thirty) days in advance, through the channels set out in the "General Provisions" clause, and the change takes effect at the first renewal after that period, with the conditions of the period already paid kept until then. If the USER does not agree, the USER may cancel the automatic renewal before that date; renewal after the notice means acceptance of the new conditions. The automated support limits and Extra Ads follow their own rules in the "Platform and Services" clause and the "Plans and Payments" clause. New features and improvements may be added at any time, without prior notice.

After cancellation, USER data is kept according to the criteria below, and the USER may request deletion at any time through the channels listed in the Contact clause, subject to the exceptions in this clause and in the Privacy Policy.

The platform's technical records, such as access, audit and request logs and the individual ad publishing detail, are kept for as long as necessary for operations, security and fraud prevention, and may be deleted periodically; consolidated usage records, such as the daily counts of ads published per ad account, are kept for an indefinite period. In any event, records of purchase, payment, acceptance of these Terms, and platform usage are retained for as long as necessary to comply with legal or regulatory obligations and to exercise rights, including payment dispute procedures before a financial institution or card network, and until the definitive conclusion of such procedure.

Identification data of an account terminated under the "Acceptable Use and Abuse Prevention" clause (name, email, phone number and identifiers of the ad profile and payment method) are kept for up to 5 (five) years from termination, solely to prevent a new contract in the cases set out in that same clause.

All intellectual property rights of the DirectAds platform, including source code, design, brand, logos, and documentation, belong exclusively to LOJA VIRTUAL, LLC.

The USER does not acquire any ownership rights to the software, receiving only a license to use it under these terms. It is expressly prohibited to:

• Copy, modify, or distribute any part of the software.
• Attempt to access source code or reverse engineer.
• Use the DirectAds brand without express authorization.

DirectAds shall not be liable for:

• Ad rejections or account bans by advertising platforms.
• Meta/Facebook API changes that affect functionalities.
• Losses resulting from incorrect configurations made by the USER.
• Temporary unavailability for maintenance or updates.
• Indirect damages, lost profits, or loss of business opportunities.

The parties agree to maintain confidentiality of all confidential information accessed during the term of this agreement, for a period of 5 (five) years after its termination.

The USER authorizes DirectAds to process their data according to the Privacy Policy, including secure storage of access tokens to ad accounts.

These terms constitute the entire agreement between the parties. Modifications will be communicated by email or notification on the platform.

Communications: The email address and phone number provided at registration are the official communication channels between the parties, including for communications relating to billing, renewal, and changes to these Terms. The USER is responsible for keeping them current and accessible, and communications sent to the registered details are presumed received.

Electronic records: The USER acknowledges that the electronic records kept by DirectAds, such as access logs, ad publishing records, and billing records, as well as communications sent by email or WhatsApp, are a valid means of evidencing the facts they describe.

Tolerance for non-compliance with any obligation does not imply waiver of the right to enforce it.

If any provision is deemed invalid, the remaining provisions shall remain in full force.

Governing Law and Forum: This agreement is governed by the laws of the State of Wyoming, United States of America, and the competent courts of that State shall have jurisdiction to settle any disputes.

DirectAds is an automation tool designed to perform advertising campaign uploads with the highest possible accuracy. Our goal is to deliver 100% of uploads correctly. However, it is essential that the USER understands the limits of this automation:

• DirectAds is not responsible for manually verifying, auditing, or validating each ad, ad set, or campaign after upload.
• Verifying the integrity of each upload is the sole responsibility of the USER (media buyer, operation owner, or responsible team).
• We strongly recommend that the USER monitor all queue uploads and perform, at minimum, a sampling analysis of each queue to confirm that ads, ad sets, and campaigns were created as expected.

Any losses arising from incorrect uploads, mistaken configurations, rejected creatives, wrong targeting, or any other operational failure that could have been detected by human verification are the sole responsibility of the USER. DirectAds does not cover, does not refund, and does not indemnify advertising losses arising from such events, including but not limited to: spent ad budget, uncaptured leads, missed sales, lost business opportunities, reputational damage, or account blocks.

By using the platform, the USER declares awareness of this responsibility and commits to maintaining active and continuous supervision over all operations performed through DirectAds.

For questions about these Terms of Use:

• Email: [email protected]
• WhatsApp: +55 (11) 95254-6214

These are also the official channels for billing, refunds, and exercising the right of withdrawal set out in the "Plans and Payments" clause.